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I'm sorry in advance if you think that this is a little schmaltzy, bit it works well for me. From time to time I will write a Thank-You note. I've always reinforced and expressed my appreciation of a customer by saying, "Thank you for the order" when they place one with me over the phone. But the Thank-You note takes that a step further. A quick email just to express gratitude for a relationship, for a commitment to my heater specification or a large order is most appreciated by a customer. And it reassures them that you are paying attention to their project or order. ![]() Occasionally I will ask a question about an order: Did you mean to specify standard temperature leads that are rated to 250 degC when the die is running at 300? This requires their participation in the process and reinforces their understanding of your concern. At Dalton Electric we understand the importance of a quick expression of appreciation, that all of our mothers encouraged in our youth, to tell our customers that we value their business and look forward to the next order.
Friday Funnies One Christmas, Mom decreed that she was no longer going to remind her children of their thank you note duties. As a result, their grandmother never received acknowledgments of the generous checks she had given. The next year things were different, however. "The children came over in person to thank me," the grandparent told a friend triumphantly. "How wonderful!" the friend exclaimed. "What do you think caused the change in behavior?" "Oh, that's easy," the grandmother replied. "This year I didn't sign the checks."
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